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Future Freight Networks : Yearbook 2016
71 FUTURE FREIGHT NETWORKS 2016 COMPANY PROFILE X COMPANY PROFILE Aproud achievement of the brand in Australia is its longevity and commitment to the Australian market. Hino is currently celebrating its past and present while looking to the future after last year reaching the milestone of 50 years of vehicle sales in Australia. Hino buses and trucks went on sale in Australia in 1965 through a number of distributors around the country, and trucks were assembled from kits in Australia. In 1971, distribution of trucks was handled by Thiess Toyota until Hino Motor Sales Australia was formed in 1995 as a 100 per cent–owned subsidiary of Hino Motors Limited Japan. While proudly maintaining its own identity, Hino Australia benefits from being a part of the One Toyota group of companies, taking in the Toyota and Lexus Australia range of passenger and commercial vehicles; Toyota Material Handling, Australia’s comprehensive range of forklifts and skid-steer loaders; and the diverse financial and insurance products offered by Toyota Financial Services. Hino Australia’s current offerings in the 300 Series light duty, 500 Series medium duty and 700 Series heavy duty lines provide the safety, performance, efficiency and comfort features you’d expect from a progressive, Toyota- affiliated truck company. All Hino products are built and thoroughly tested with the core brand attributes of Quality, Durability and Reliability (QDR) in mind. Beyond product offerings, Hino Australia has developed a new strategic business plan focused on supporting the dealer network and rolling out new initiatives aimed at improving the overall customer experience. The Hino Advantage initiative was launched in the middle of last year and broadens the suite of customer services available after the purchase of a vehicle. This program provides a streamlined approach and covers areas such as finance, servicing, parts and customer care. Hino Australia firmly believes that the purchase of a truck should not be the end of the process, but rather the beginning of a long-term partnership. Hino Australia Chairman and CEO Steve Lotter says the focus on the customer has helped Hino become a better partner to businesses. ‘It’s a fantastic time of continual improvement here at Hino Australia. We truly believe our new customer-focused business strategy will be a great foundation for future success,’ he says. ‘By investing in programs such as Hino Advantage, we are working towards developing a business partnership that continues long after the truck is handed over. We want to be a reliable business partner that delivers a great customer experience and a range of business advantages. ‘This means immersing ourselves in our customers’ businesses and their aspirations, and creating responses that enable them to depend on us – not only through the life of their truck, but also in the development of their business.’ A key component of this objective is the creation of a dedicated Customer Care Centre that streamlines Hino Australia’s interaction with its customers, and enables a far deeper understanding of their needs. The customer comes first – building long-term partnerships for the road Hino Motor Sales Australia employs around 80 staff members to run its sales, marketing, dealer support, product planning and distribution operations at its headquarters at Caringbah in southern Sydney. Steve Lotter, Hino Australia Chairman and CEO 500505E_Hino Motor Sales I 2242.indd 24 2/05/2016 4:58 PM